Smith Barney, on the other hand, has developed in both men’s and women’s clothing. Moreover, since Smith Barney has agreed to merge, it is also a licensing. Based on the exclusive consideration of the same industry, it is necessary to give up this door-to-door brand
On the third day of coming to Magic Capital, Chen Bo arrived at the Coca-Cola Company early and greeted Jiang Yan well. I didn’t know that he was a Coca-Cola employee.
Finally, when the wall clock pointed to 11: 03, heavy leather shoes sounded outside the door, which was the difference between women’s high heels. Chen Bo realized that the owner was likely to arrive, so he quickly got up and saw Jiang Yan leading a middle-aged man in a suit and tie to come in.
This should be Jasn Lin, the marketing director of Sprite brand. Multinational companies usually have English names, and business cards are written in Chinese in the same way. What is the name? Then probably their company personnel and financial resources know.
"Director Lin, this is the CEO of Skynet. Manager Chen has been waiting for you for two days."
Jiang Yan’s introduction in the center is really good. Although Jiang Yan’s personality is lively, she is quite careful. The last sentence seems to be dispensable, but it is actually important, suggesting that Chen Bocheng’s intention is to wake up the other party’s attention.
"Hello, Mr. Lin" Chen Bo offered his hand, which is normal social etiquette.
"Sorry, Mr. Chen kept you waiting. Sorry, sorry!" Jasn Lin held Chen Bo’s hand very warmly and said, "Mr. Chen has already created a network at a young age. It’s really awesome after death!" Please sit down quickly! "
Jasn Lin’s seemingly flattering words are actually somewhat old-fashioned and somewhat belittling his opponent. Although the other party is an international giant, Chen Bo still feels unhappy, but it has not been shown.
Both sides are seated, and Chen Bo has already prepared the plan and submitted it to the other side, and Jasn has read the materials and explained it at the same time to avoid misunderstanding caused by some Internet technical terms.
"Manager Chen, do you know how much share Sprite occupies in the whole market at present?" Jasn Lin’s face is gone at this time, but his smile just now is a little gloomy.
"According to my investigation, the carbonated beverage market accounts for about 22%, and the sales volume is the first among non-cola beverages." Chen Bo answered truthfully.
"Do you know what our Sprite partners have?" Jasn Lin continued to ask questions before Chen Bo answered, "It’s CCV, news group, time warner Inc. and Yahoo!"
Then he said coldly, "I really don’t know who gave you the courage to come here and sit with me and talk about it?"
Chapter 41 Don’t bully the young and poor
"Since I dare to come here, I am confident that I can bring changes to Sprite. I don’t deny the status of those international giants, but don’t all big companies come from small companies like Skynet?"
In the face of Jasn Lin’s cynicism, Chen Bo’s answer is neither humble nor humble. No one is born a great man, and no company is a top 500 enterprise.
"I think it’s more like charity. I’ve seen too many people who daydream all day at a young age like you." Jasn Lin is still a proud expression. "If you really want to get together, Skynet can pay Sprite 50 thousand a year! Otherwise, you can go back and forth. "
Chen Bo’s heart is really annoyed at this time. It’s your love. Who am I going to show it to with cynicism?
So I fought back my anger and said, "I thought about many possibilities of rejection before I came, but I never thought that an executive of a Fortune 500 company would have such a low quality. I don’t regret coming here, but you will definitely regret today’s attitude!"
"Hum, we won’t bother you if we have the most professional team with the ball." Jasn Lin said, she threw her plan in her hand and turned her head to step out the door, then she heard a yelling sound. "Are you new here?" Do you know how busy I am? Why do you want to do this when all the cats, dogs and four people are let in? "
"Director Lin … I …"
"Why don’t you just pack up and get out of here again!"
When Chen Bo heard this anger, he rushed out of the door from his heart to see Jiang Yan’s eyes tearfully wronged, his head bowed and his fingers rubbed his skirts at a loss.
"What kind of man is it that Lin has the guts to bully a girl at me? Do you know how to write the word parenting?"
Chen Bo walked over to block Jiang Yan’s front and pointed to Jasn Lin’s nose. He said that he hated this kind of man to be overbearing in front of women in his life. Plus, his attitude towards him just now broke out. Fortunately, although he is a 2-year-old youth, he has a 3-year-old heart and can control his impulsive emotions, otherwise the consequences will be unpredictable.
"The employees of our company don’t need you to tell me how to do it." Jasn Lin saw that Chen Bo was angry and was afraid that the other party would punch him, step back and hold his body and shouted, "My company doesn’t welcome people like you. If you don’t leave, I’ll call security!"
Chen Bo spat to Yang Yang’s hand to plan the case. "You will regret that I promised not to bully the young and poor. You’d better remember my name."
Then he turned and handed a packet of paper towels to Zheng Xiao sobbing. Jiang Yan said, "Don’t cry, it won’t be cute if you cry. Oh, just think that his physiological period is disordered and his secretion is disordered. He talks like a fart and a gust of wind blows away."
Jiang Yan burst into tears when she burst into tears, and then she saw Jasn Lin’s black face across the street and quickly covered her mouth.
"Mark my words, if you want to develop Skynet in Pengcheng, you will always open the door."
Jasn Lin saw the hatred in his heart and gave it back to your shop in front of me. pick up hot chicks shouted "security guard" at the door
"Remember to call me." Chen Bo made a gesture before the security guard passed through, and then turned away without looking at Jasn Lin.
Chen Bo came out of the Coca-Cola Company with a heavy breath and nothing to say. There will be success and failure. This one won’t work and there will be another one.
Chen Bo started from Shanghai and went directly to Hang Cheng, the capital of western Zhejiang Province. This is the domestic food and beverage industry of Wahaha Group Company. Since the end of the 1990 s, Ricky has sold soda and popsicle stationery from scratch with two retired teachers, and the output value has exceeded 100 million. It can be said that most of them grew up drinking Wahaha.
Unwilling to be lonely, Wahaha Group launched Coca Cola, a carbonated beverage brand, in May, 1999. The market quickly competed with Coca-Cola and Pepsi for market share. However, Wahaha’s market positioning is not too clear, covering a wide range of marketing strategies, and it is also the emotional brand owners of ethnic brands and patriotism.
Chen Bo met the person in charge of Coke very smoothly, like Sprite, but what happened didn’t happen. Unfortunately, the main channel of Coke is still inclined to unify the media and hesitate to say that it will study one.
Even if Chen Bobai can talk about it, the price will be lower and it is necessary to avoid risks.
Chen Bo joined forces with Mo Fei to prepare some materials urgently, and then revised the plan overnight to make full preparations for journey to the south to go to Yanjing, the last capital.
Li Ziqiang, the director of Pepsi brand in a Grade A office building outside the Jianguomen Gate in Yanjing, is scratching his head and thinking hard. Since the local Wahaha group launched the Coca Cola to carry the national and patriotic banner, Pepsi has been caught in the joint strangulation of the old rival Coca Cola and the new rival Coca Cola.
The latest market survey shows that 12% of the people at the end of the Pepsi brand will choose Pepsi Harvard University Berkeley MBA with excellent results. For the graduates, this performance is really hard to get. He was sent by the US headquarters to take charge of the marketing of Pepsi brand in Greater China, which is to value the current Chinese market with rapid economic growth.
He successively signed Hong Kong Island King Guo Fucheng and music queen Fei Wang at sky-high prices, which is an entertainment marketing route, but the current situation is not optimistic, so he has to think about how to go next.
Knock at that door interrupted his thought.
"Come in"
It was his assistant pony who pushed the door in.
"Excuse me, Mr. Chen Bo, CEO of Tianwang, outside Mr. Li, asked to visit you. Do you think it is convenient?"
"Well, invite him in."
Skynet Li Ziqiang said to himself that it sounded a little familiar. When the office door was pushed again, the assistant was next to a short young man dressed in jeans and carrying a brown shoulder bag. He was middle-aged but not immature.
After a brief exchange of business cards, the two sides sat down. Li Ziqiang asked the assistant to bring a cup of coffee to Chen Bo’s desk.
Li Ziqiang saw Chen Bo’s business card and asked, "Is Chen Sheng from Pengcheng? Then we are neighbors and I am from Hong Kong Island. "
"We are all Chinese people"